We have heard it so many times from IBM: "No we won't ever ever advertise individual products...."

However it seems to me that for certain products IBM finds subtle ways to bypass their own policy:

• http://db2news.wordpress.com/2010/06/22/db2-advertising-campaign/

Excerpt of the Advertisement Text:

"What exactly does a benchmark mean? For the last five years, IBM DB2® has spent more time